The company’s first digital catalog was our 2024 Holiday Gift Guide. It earned $4.2 million in revenue and drove a 45% increase in average order value.
We created this piece for a special influencer event hosted by PopSugar. It was designed to go into their custom giveaway bags created by Custom Ink. The piece was 5"x5" and folded accordion-style. We also included an Easter egg: If someone folded the front and back out, the words would create a new message. It was a fun challenge to make the words work while keeping our messaging consistent.
This is a sample of one of our direct mail campaigns. The piece folded so that the t-shirt opened in the center. The inside of the piece highlighted our T-shirt Rewards program designed to inspire customers to use custom shirts in a new way: to drive student achievement.
Developed customer focused content, leveraging 100+ real stories to enhance outreach and engagement across social media, marketing, and blog channels.